Who We Are


We partner with other credentialed coaches and leadership experts to serve
our clients’ real needs

Betsy Corley Pickren, M.Ed., CPCC, CPQC, PCC
WoodFire Leadership, LLC

As an Executive Leadership Coach, I serve mid-career leaders mainly in the service sector, such as education, healthcare, shared services, small businesses, who choose to be extraordinary in their roles so that they achieve dramatically improved performance, productivity and a calm, clear, happier mind.

I do this by helping my clients:

  • Create and walk their personal path using their values and strengths
  • Keep their fears, doubts and insecurities from derailing them
  • Take clear-headed, laser-focused action toward their vision

Betsy Corley Pickren

My Newest Offering:

I am certified in Positive Intelligence (CPQC), based on the book, Positive Intelligence: Why Only 20% of Teams and Individuals Achieve Their True Potential AND HOW YOU CAN ACHIEVE YOURS by Shirzad Chamine

I offer my customized version of the 7-week bootcamp called PQ Mental Martial Arts. I chose that name because I earned my black belt in Taekwondo when I was in my early 50s, and I began to personalize the mind-body connection during that experience. Since then, I’ve come to believe that by exercising our brain muscle, we can become an even more productive and happier version of ourselves.

My Coaching Focus:

Magnifying R.E.A.L. Leadership, Relational • Evocative • Authentic • Learner

  • Increasing Awareness of Strengths and Preferences
  • Matching the right people to the right jobs at the right time
  • Leading Yourself - Career Strategy and Leadership Philosophy
  • Developing Positive Intelligence Metal Fitness Muscles
  • Strengthening Emotionally Intelligent Behaviors
  • Building Personal and Team Resilience
  • Establishing Right Relationships to Move Toward Visions
  • Managing Change and Transitions
  • Designing and Facilitating Meetings

Some of My Favorite Tools:

  • Harrison Assessments
  • Positive Intelligence – PQ Mental Martial Arts Bootcamp
  • GENOS® Emotional Intelligence
  • TKI Conflict Inventory
  • ChangeWorks®
  • Bridges Transition Model
  • Triggers Change Model
  • DiSC
  • The Leadership Challenge Inventory and Workshop

Representative Clients

  • CDC
  • FAA
  • Encompass Health
  • Regional One Health
  • Pearce Services
  • Cox Automotive
  • Fox Factory
  • Small business leaders
  • Kennesaw State University, Coles College of Business, Executive Education

I’m passionate about making a positive difference in my area of the world through:

  • Being active in Christ Church Episcopal, Norcross
  • Serving on the Executive Board of the Southwest Gwinnett Chamber of Commerce
  • Serving on the Membership Committee of the Atlanta Friendship Initiative, a non-profit organization that builds meaningful relationships to eliminate racism, with a vision to expand its reach into Gwinnett and beyond.
  • Being a member of goBeyondProfit
  • Having membership in both the International Coach Federation and ICF Georgia Chapter